Customers expect the best from their interaction with your business. They want to have a consistency of experience every time they reach out to your organization. You can deliver value to your customers only when you have synchronized your value chain. You need to get consistent delivery of value from the business interactions with your suppliers. The systems and applications that you use to interact with your suppliers must be fine tuned, synchronized to provide you with the necessary business to business capability. You need to move beyond simple business connectivity to sophisticated integration with your partners in the Cloud.

B2B integration requires identification of the integration challenges—automation of business processes and collaboration for visibility into actionable information. The implication is that the organization must provision for secure movement of files, institution of a trading partner network to automate and extend internal processes, establishment of integration gateways for direct connection with strategic and demanding business partners, data transformation capabilities for transforming data into the format that business partners can use and much more. Cloud backup and recovery vendors facilitate many of the desired integration services and even permit organizations add many more customized application capabilities.

Synchronization of the value chain simplifies the management of the business community. Organizations can reap a number of benefits such as lower transaction costs and reduction in order backlogs. Organizations can synchronize with multiple systems while providing their client with a feeling of accessing multiple services from a single window. For instance, synchronization of hospitals with medical insurance providers will enable the medical staff and the patients know the level of insurance coverage available at the point at which the service is rendered.

The integration service is really a continuum that enables businesses meet virtually any kind of B2B integration need. Integration services in the Cloud are deployed in as an in-house software model or a hosted one. The in-house model obviously has a high cost attached to it in terms of time and money, while the hosted model abstracts the cost of development and deployment to the Cloud service provider. Research indicates that there is a lower cost and economies of scale associated with the hosted model. Services are always on and scalable on demand. The network is dynamic, agile, efficient and optimized for effective performance. Integration is achieved through service based connectivity and the creation of a secure electronic community of partners that have access to necessary collaboration tools and greater visibility into the process components over the Internet. A consistent set of enabled processes are defined for managing the dynamics of the interaction and delivering quicker response times.

Synchronization of the value chain has never been easier.